Campaign: A Life Better Lived Commercial | Client: EverlyWell | Role: Creative, Script
Production partner: Westfolk Film Co
EverlyWell's first commercial was based on the slogan "Life Better Lived" that I had created while consulting with EverlyWell. The storyline was created by Westfolk's talented writers and I was worked with our VP of marketing to ensure the script, film locations, casting were all on-brand.  I also created all production assets for the commercial and supervised the shoot at the creative stand-in.
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